Over the past year, each of us started to become more familiar with the terms such as non-fungible tokens (NFT), blockchain, digital assets or metaverse and it is obvious that we will be using these terms even more. Despite the growing popularity of the matter, there are either no or limited regulations available on the same while the virtual world will be a host of numerous legal issues.
Although it is interpreted as possible to obtain legal protections in other legal remedies, considering the advantages of trade mark registration, it is advisable to file a trade mark application which will also be able to provide protection in the metaverse based on Article 7 of the Turkish Industrial Property Code (IPC), which prescribes as follows: ‘Trade mark protection provided by this Code shall be acquired by registration.’ Continue reading “Sponsored briefing: A guide to NFT and metaverse-related trade marks”